Privacy policy

Gift It is a gift-planning app for iOS and Android, made by The It Group. This policy explains what Gift It does with your information, in the order it matters.

The short version

• Gift It collects only what the service needs to work. The whole list is below — there is nothing beyond it.
• Everything you save in Gift It stays on your device. What leaves it, and what makes it leave, is listed below.
• The only third-party services involved are: Supabase, in London, which hosts your account and the lists you back up or share; Anthropic, whose Claude model writes the Sparks ideas — and the Autopilot ones, on a schedule, if you turn that on; Meta, whose SDK reports app-opens and purchase amounts for advertising measurement. It does not receive your advertising identifier, your name or anything on your lists; Expo, which delivers reminders to your phone; Jina, a public page-reader, which fetches a pasted shop link only when the shop itself won't answer; Stripe, which takes the card payment for a star-map poster; Printful, which prints and posts the poster and receives your name and delivery address to do it; Brevo, which sends sign-in codes and invitation emails; Apple or Google, whichever store you bought from, which takes the payment for Sparks and Autopilot and confirms the purchase.
• Your data is never sold, and never used for advertising or tracking.

What Gift It collects

Only what the service needs to work — and if you never sign in, almost none of this happens at all:

• your email address, and the name you choose to go by — only if you sign in
• the people you save and what you write about them: name, birthday, relationship, interests, sizes, notes and any budget you set — backed up only once you sign in
• your gift ideas: what it is, roughly what it costs, where you saw it, and whether it has been bought, wrapped or given — backed up only once you sign in
• who you have shared a person with, who claimed which gift, and everything a shared list, a Secret Santa draw, a chip-in or a couples list needs — these are shared by design, so from the moment you use one that data lives on the server rather than only on your phone
• a notification token for your phone, only if you turn reminders on
• a record that you bought Sparks or Autopilot and how many times you have used it this month, so the unlock follows your account and the fair-use limit can be counted
• what you have written about the person you are asking about — their interests, sizes, notes, the occasion and any budget — sent to Claude at the moment you ask Sparks for ideas, and not kept afterwards
• the same details, sent to Claude on a schedule if you turn Autopilot on, so it can write ideas without you asking. Nobody presses anything for those sends; that is the feature, and it is off until you switch it on
• the address of a shop link you paste, fetched once so the title, image and price can be filled in. If the shop won't answer directly, the address goes to a public page-reader service instead, which then sees which shop page you pasted
• your name and postal address, if you order a star-map poster — taken by the card-payment provider and passed to the printer so it can be posted to you. Gift It never sees your card
• that the app was opened, and the amount of any purchase, reported to Meta for advertising measurement. No name, no email, no list content, and not your device's advertising identifier — Gift It does not read it and never asks to

Where your content lives

Everything you make or save in Gift It is stored locally on your device unless a feature explicitly says otherwise. If you use Apple’s own device backups (such as iCloud Backup), your Gift It data may be included in them — that backup is governed by Apple’s privacy policy, and we have no access to it.

Third parties

Gift It uses these services, and each receives only what it needs to do its job:

• Supabase, in London, which hosts your account and the lists you back up or share
• Anthropic, whose Claude model writes the Sparks ideas — and the Autopilot ones, on a schedule, if you turn that on
• Meta, whose SDK reports app-opens and purchase amounts for advertising measurement. It does not receive your advertising identifier, your name or anything on your lists
• Expo, which delivers reminders to your phone
• Jina, a public page-reader, which fetches a pasted shop link only when the shop itself won't answer
• Stripe, which takes the card payment for a star-map poster
• Printful, which prints and posts the poster and receives your name and delivery address to do it
• Brevo, which sends sign-in codes and invitation emails
• Apple or Google, whichever store you bought from, which takes the payment for Sparks and Autopilot and confirms the purchase

The App Store

If you download Gift It from Apple’s App Store, Apple may provide us with aggregated, anonymised statistics — download counts and crash reports, for example. These contain no personal information and cannot be traced back to you by us.

Deleting your data

Deleting the app takes everything Gift It kept on your device with it. If you signed in, you can delete that account from inside Gift It at any time — no email, no waiting, no retention offer — and everything it was holding for you goes at the same time.

Children

Gift It is not directed at children under 13, and we do not knowingly collect anything from them. If you believe a child has given us information, tell us and we will delete it.

Your rights

UK GDPR applies. You may ask for access to your data, ask for it to be corrected or deleted, and object to how it is used. Write to us and we will answer within one month.

Changes to this policy

If Gift It ever changes how it handles data, this page will be updated first and the effective date above will change. A promise kept simple: if the app starts collecting something, this policy will say so plainly before it does.

Contact

Questions about this policy or about Gift It: theitgroupapps@gmail.com